Advertising
103 Gregory Hall
810 South Wright Street
Urbana, IL 61801
(217) 333-1602
Fax: (217) 244-3348
Major: Advertising
Degrees offered: M.S.
Graduate Degree Program
The Department of Advertising offers a graduate program leading to the Master of Science degree.
Admission
Admission to graduate study in advertising requires completion of the requirements for a bachelor's degree in an accredited institution of recognized standing. Applicants are required to submit results from either the Graduate Record Examination (GRE) or the Graduate Management Admission Test (GMAT) and are required to attach to the application a short essay indicating why they want to pursue graduate work in advertising. The Department of Advertising requires non-native English-speaking applicants to show evidence of English proficiency, which is provided by a satisfactory score on the Test of English as a Foreign Language (TOEFL). Minimum scores for TOEFL (international students only): 253 (CBT), 102 (IBT), 610 (PBT), and IELTS greater than 6.5. Three letters of recommendation are required. Transcripts from all universities that you have attended should be sent to the Department of Advertising. The required method of applying is online through the Graduate College Web site, and the Graduate College admission requirements also apply. Completed applications are due January 15, and applications are accepted for fall admission only.
Degree Requirements
*For additional details and requirements for all degrees, please refer to the department's Graduate Degree Requirements and the Graduate College Handbook.
Master of Science
| Required Courses | Required Hours |
|---|---|
| ADV 550, 582 | 8 |
| 12-16 hrs of electives | 12-16 |
| At least two of ADV 583, 584, 585 | 8 |
| ADV 587 (repeated-2 hours for a total of 4 hours) | 4 |
| Total Hours | 36 |
| Minimum Hours Required Within the Unit: | 20 |
| Minimum Number of 500-level Hours Required Overall in Program: | 12 |
| Other Requirements:* | |
| Additional background courses that do not count toward graduation may be required, as determined by the advisor | |
| Minimum GPA: | 2.75 |
Students with an undergraduate major in advertising can usually earn the M.S. degree in one academic year and one summer session if they take a full course of study. Applicants without an undergraduate major in advertising may be required to take as many as nine background courses in addition to the 36 graduate hours, making this a two-year program. Students will be advised of the probable number of graduate hours required for graduation at their first advising appointment prior to registration.
A graduate course listing for Advertising students is available online.
Faculty Research Interests
Faculty profiles are available at the Advertising Department's Web site.